the blog · entries

Written down as it happens.

Guides on hiring, pricing, and timelines, plus the same system I sell, run on my own brand in public. Numbers included.

day book · my own profile● live again week 17 posts published thennothing nowthe restart · entry 002
the story · entry 002 · my own long game
I posted on LinkedIn for exactly 1 week. Then I went quiet.
Becoming my own client, in public, with a 12 month goal on the record. The setup, the honest baseline, and monthly reports from here.
jul 16, 20265 min readread →
the tellsan editor’s listYou can feel
it, here’s why
the dash clusterstell 01the fake parallelstell 02
How to tell a LinkedIn post was written by AI
The 6 tells an editor strips out daily: dash clusters, fake parallelisms, the rule of 3, and the honest way to use the tools without the fingerprints.
entry 010jul 17, 20266 min
the honest timelineno guarantees sold here6 to 12
months. Really.
day 30system livemonths 6–12inbound starts
How long until LinkedIn produces results
System live in 30 days, signals in 1 to 3 months, inbound in 6 to 12. The timeline nobody sells, with the leading indicators that predict it.
entry 009jul 17, 20266 min
the real time costwith a systemAbout 5 hours
a month
1 recorded interview60 minreviews and 1 callthe rest
How much time does LinkedIn actually take a founder
About 5 hours a month with a system, 13 to 25 doing it yourself. The real math from an actual client calendar.
entry 008jul 17, 20265 min
authority without the performancefor reluctant foundersNot an
influencer. Fine.
trends, selfies, daily postingnot required3 expert posts a weekenough
LinkedIn for founders who don’t want to be influencers
Authority and influence are different games. 3 expert posts a week, no trends, no personal life on display, and why the reluctant founders keep winning.
entry 007jul 17, 20265 min
linkedin for manufacturerscase data insideBoring
industries win
488K impressions$0 paid800+ postsongoing
LinkedIn for manufacturers: why boring industries win
From 800+ posts for a 60 year old cable manufacturer: the silent feed is the opportunity, and the technical reality is the content.
entry 006jul 17, 20265 min
before you sign anythingthe filter9 questions
that filter fast
good answers sound likeprocessbad answers sound likepromises
9 questions to ask before hiring someone for your LinkedIn
The insider’s filter that separates process from promises, including the answer that should end the call.
entry 005jul 17, 20266 min
the 3 ways founders run linkedinan honest readGhostwriter,
agency, or you
your timethe real currencyyour voicethe real risk
LinkedIn ghostwriter vs agency vs doing it yourself
Time cost, voice risk, and capacity limits of all 3 paths, told honestly by someone who only gets paid in 1 of them.
entry 004jul 17, 20265 min
linkedin ghostwriter pricing2026What it
really costs
strategists$2,000–4,000 /moexec agencies$5,000–10,000+
How much does a LinkedIn ghostwriter cost in 2026
The 3 price bands, $500 to $10,000+, what moves the number, and my own published pricing, because somebody in this industry should.
entry 003jul 17, 20266 min
what a buyer sees0:40 on the clock 40 quiet
seconds
headline says what you do last post visible
Your buyers looked you up before the call
The 40 quiet seconds that shape a B2B deal before the first hello, and why the most visible founder is rarely the most qualified one.
entry 001jul 13, 20264 min

these entries run on linkedin first · the profile is the product